Choosing the right products
The products you sell determine your earning potential, your sales experience, and your long term financial stability. Choosing well is one of the most important decisions you will make as an independent agent.
There is no single "best" product. The right choice depends on your experience, your network, and your goals. But there are clear criteria that separate good commission products from poor ones.
Evaluation criteria
1. Commission structure
Look for products that offer:
- Competitive commission percentages (10% or higher for most categories)
- Recurring commissions that build over time
- Clear, transparent payment terms
- No excessive clawback provisions
2. Market demand
Sell products people actually want. Look for:
- Growing markets (not shrinking ones)
- Products that solve a genuine problem
- Strong customer reviews and retention rates
- Healthy competition (no competition often means no demand)
3. Product quality
You are putting your reputation on the line with every sale. Only sell products you would genuinely recommend to a friend. Look for:
- Positive customer reviews
- Responsive support teams
- Regular product updates and improvements
- A company that invests in its customers' success
4. Sales cycle
Consider how long it takes to close a deal:
- Short sales cycles (days to weeks) give you faster income but usually lower commissions
- Long sales cycles (months) offer higher commissions but require patience and financial runway
5. Your expertise and network
The best products are ones where you have a natural advantage:
- You understand the industry the product serves
- You have connections in the target market
- You can speak credibly about the problems the product solves
Top product categories for commission agents
SaaS and software subscriptions
Recurring revenue, growing market, high retention. Excellent for long term income building.
Insurance products
High commissions, strong trailing revenue, essential product that every business needs.
Financial services
High value deals, significant commission potential, strong client relationships.
Business services
Marketing, consulting, outsourced services. Often high commissions with recurring engagements.
Telecommunications
Consistent demand, trailing commissions, large addressable market.
Building your portfolio
Start with one or two products and master them before expanding. On Zepys, you can browse products by category, commission type, and industry to find the right match for your skills and goals.
As you grow, add complementary products that serve the same audience. This lets you offer more value to each customer and earn multiple commission streams from the same relationships.
The portfolio review
Review your product portfolio quarterly. Drop products that are underperforming in terms of commission earnings, customer satisfaction, or your own enjoyment. Add new products that align with market trends and customer needs.
The agents who curate their portfolios thoughtfully, rather than just selling everything available, consistently earn more and build stronger reputations.