Good agents have options
The best commission only sales agents are not sitting around waiting for opportunities. They are already earning well somewhere else. To attract them, your opportunity needs to stand out, and your recruitment process needs to be efficient and professional.
Where to find commission only agents
Dedicated marketplaces
Platforms like Zepys connect businesses with agents who are specifically looking for commission only opportunities. This is the most targeted approach because everyone on the platform understands the model and is actively seeking products to sell.
Search for independent sales agents, commission only reps, or manufacturer's representatives in your industry. LinkedIn is particularly useful for finding agents with specific vertical expertise.
Industry networks
Every industry has networks, associations, and events where salespeople gather. Attend these events, not to pitch your product, but to build relationships with potential agents. A personal connection goes further than a job listing.
Referrals from existing agents
Your best agents know other good agents. Offer a referral bonus for successful introductions. Referred agents tend to onboard faster and perform better because they come with a personal recommendation.
What to look for in candidates
Track record
Ask for specific results from previous roles. Not vague claims about revenue targets but specific numbers, deal sizes, and conversion rates. Genuine top performers are happy to share their track record.
Relevant industry experience
An agent who has sold enterprise software will not necessarily be effective selling consumer products. Industry knowledge shortcuts the learning curve enormously. Prioritise candidates who understand your market.
Self motivation
Commission only agents need to be self starters. Ask about their daily routine, how they prospect, and how they handle slow periods. Look for evidence of discipline and resilience.
Communication skills
Pay attention to how candidates communicate during the recruitment process. Are they responsive? Professional? Clear? This is exactly how they will interact with your prospects.
What makes your opportunity attractive
Clear earning potential
Show candidates exactly how much they can earn. Use examples: "Our average agent closes $X per month in their first quarter, earning $Y in commission." Specificity builds confidence.
Quality products
Agents want to sell products they believe in. If your product is genuinely good, leads with that. Show them customer testimonials and results.
Support and materials
Agents who have sold for other businesses know the difference between companies that support their agents and companies that hand you a brochure and disappear. Highlight your onboarding, materials, and ongoing support.
Fast, reliable payments
Mention your payment terms and stick to them. Agents talk to each other. A reputation for late payments will dry up your talent pipeline quickly.
Screen efficiently
Do not make candidates jump through weeks of hoops. A single video call, a review of their background, and a clear conversation about expectations is usually enough to make a decision. The best agents will not wait through a three round interview process.